【阅读理解Coca-ColaisthemostfavoredsoftdrinkbyChineseurbanconsumersaccordingtoarecentsurveyconductedbyCCTVandthepeople'sdaily．Coca-ColaholdsthreeNo．1s

问题标题：

【阅读理解Coca-ColaisthemostfavoredsoftdrinkbyChineseurbanconsumersaccordingtoarecentsurveyconductedbyCCTVandthepeople'sdaily．Coca-ColaholdsthreeNo．1s－biggest】

问题描述：

(1)

(2)

阅读理解

　　Coca-ColaisthemostfavoredsoftdrinkbyChineseurbanconsumersaccordingtoarecentsurveyconductedbyCCTVandthepeople'sdaily．

　　Coca-ColaholdsthreeNo．1s－biggestmarketsharebestbrandnameandhighestfamethefifthtimetotopthelistsincethesurveywasfirstconductedin1995．

　　Thesurveycoversthemostconsumersinmajorcitiesinthecountry．Thelatestincluded60kindsofcommoditiessuchasfoodstuffsdrinksdetergentandhouseholdelectricalappliances．Atotalof7600sampleswereselectedfromthestoreshelvesin34bigcitiesincludingBeijing．

　　The1999questionnairesdidnotprovideanybrandnamestotherecipientswhowereaskedtofillintheformswiththeirownjudgment．

　　Coca-Colaenjoyeda757．percentnotabilityanda43-percentmarketshareand44percentofthesurveyrecipientsthoughtitthebestbrandname．Allthesefigureswerehigherthantheresultsofthepreviousyearandmuchhigherthanthesecondrival．

　　ItssisterbrandSpriterankedsecondwitha44percentnotability．

　　Coca-ColahassofarinvestedUS＄11．billioninChinasinceitwasfirstintroducedtothecountryin1979．ItssolelyfundedCoca-ColaChinaCo．Ltd．and24bottlingfactorieshaveallfollowedtheprincipleoflocalizationofoperations．Theyemploy15000Chineseworkersandspendabout6billionyuaninbuyingmostrawmaterialsinChinaeveryyear．

AccordingtothesurveyCoca-Colaisthebestexceptinits________．

[　　]

A．

marketshare

B．

brandname

C．

fame

D．

rawmaterials

AccordingtothewriterCoca-Cola________．

[]

A．

hasabrightf

柯颋回答：

　　答案：1．D;2．A;3．C;提示：(1)综合理解文章第二段内容(biggestmarketsharebestbrandnameandhighestfame)和最后一句话的意思可知。(2)综合分析全文的内容可知，可口可乐公司在中国占有最大的...

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